What CCRCs Could Learn from Disney
Where’s the happiest place on Earth? I suppose this is a subjective question, but thanks to decades of stellar marketing, a lot of people likely would respond “Disney World.” Disney properties have become synonymous with happiness for generations of children and adults alike. Part of the reason: They have built a reputation for creating an [...]
Unexpected Benefits of Turning a CCRC Campus Into a “Community Center”
Last year, we shared the story of a continuing care retirement community (CCRC, also called a life plan community) in Evanston, Illinois — Three Crowns Park — that came up with a creative way to encourage intergenerational interactions on their campus. Located across the street from a facility that hosts a variety of children’s sports [...]
What You Should Know When Choosing a Medicare Plan & Provider
Turning 65 is a major milestone for a lot of people. In the U.S., it’s considered the typical “retirement age,” opening the door to a variety of benefits, including the ability for retirees to sign up for a Medicare health insurance plan. While Medicare can help ensure seniors get the healthcare and services they need, [...]
Senior Living and Care Industry Must Create Solutions for Middle-Income Seniors
The National Opinion Research Center (NORC) at the University of Chicago is a well-respected, nonpartisan research organization that studies and analyzes a range of social and economic topics. In 2019, they published their groundbreaking “Forgotten Middle” study, which explored how the number, demographics, health status, and financial resources of middle-income seniors would evolve in the [...]
A Well-Designed Website Can Educate CCRC Prospects
Data from the Pew Research Center shows that technology use by seniors is rapidly increasing. Surveys conducted in 2021 revealed that 96 percent of people age 50 to 64 use the internet, as do 75 percent of seniors age 65 and older. Indeed, seniors are online for entertainment, socialization, news, and research. With this in [...]
Suicide Among Seniors: An All-Too-Common Tragedy
September is Suicide Prevention and Awareness Month, an annual initiative designed to educate people about suicide prevention as well as the warning signs of suicide. It is often a taboo topic that people avoid discussing, but suicide is indeed a major public health issue in this country. And seniors are disproportionately impacted. Trigger warnings: suicide, [...]