Great Post in WSJ MarketWatch: Who Really Pays for Nursing Home Care?
Typically, when someone says that Medicare does not cover long-term care they are referring to assisted living services, also called custodial care.
Typically, when someone says that Medicare does not cover long-term care they are referring to assisted living services, also called custodial care.
Financial advisors can be catalyst for helping families talk and plan ahead; while also benefiting from the multitude of planning opportunities that may arise, as well as building increased loyalty with clients and their adult children.
LifeSite Logics President, Brad Breeding, was quoted in an article featured in the September issue of Kiplinger’s Magazine, titled “Retire in Style at a Continuing Care Retirement Community.”
My experience in talking with prospective residents is that, from a financial perspective, the question is not so much about “can I afford it” as much as it is “to what extent can I afford it?” Many who are considering moving to a Continuing Care Retirement Community want a better understanding of what the financial impact to their estate could be based on a range of possible scenarios.
My experience in talking with prospective residents is that, from a financial perspective, the question is often not so much “can I afford a CCRC” as much as it is “to what extent can I afford it?”
While most people don’t like to be labeled those who market to older Americans continue to search for words or phrases that best describe that segment of our population without being offensive.
The thing I keep coming back to is that older Americans who contemplate a retirement community have the sense that instead of simply “moving” they are moving “into” something and this makes them feel uncomfortable or trapped. While this may seem minor we all know that perception can be reality and it seems to me this is often the perception.
LifeSite Logics is pleased to be featured in a recent article in Senior Housing News highlighting a growing need for transparency in the senior living industry…
How one financial advisor sees planning opportunities in retirement community tax breaks.
Question: What term are advertisers, marketers, reporters, and others who serve people in their retirement years supposed to use when referring to their target market? Is a label really necessary?