Crunch the Numbers: Aging at Home vs. Moving to a CCRC

While aging at home continue to be the preference for the majority of older adults, residents of continuing care retirement communities (CCRCs or life plan communitis) cite access to a full continuum of care services as a main motivator for making a move. In fact, according to number consumer surveys done by myLifeSite, access to [...]

By |2023-08-05T15:02:50-04:00February 25th, 2019|

A Primer on CCRC Residency Contracts

Here at myLifeSite, we are able to gather lots of great insights and comments from the thousands of people who follow our blog posts and who are actively engaged in the process of researching continuing care retirement communities (CCRCs or “life plan communities”). This helps us develop content that we hope speaks directly to the [...]

By |2023-08-03T09:43:36-04:00March 12th, 2018|

A Great Relief, by guest author and CCRC resident, Jim Patrick

The following story is part of a joint project between myLifeSite and Senior Correspondent where we ask people to report on their senior living decision process.  By Jim Patrick After retiring, my wife and I moved from our home in Seattle to Tucson, where we lived in an active senior retirement community and lived for [...]

By |2023-07-27T12:56:44-04:00December 1st, 2017|

Marketing CCRCs to the Next Generation of Retirees

A CCRC that is poised to thrive in the long-term should have an up-to-date marketing and strategic plan in place. And to create such a document, the CCRC provider must have a deep understanding of the size, needs, and preferences of their target demographic. Here are a few of the areas where I believe the senior living industry will see the biggest changes in the years ahead as they strive to appeal to newer retirees.

By |2023-09-30T15:51:07-04:00January 25th, 2017|

Can Logic Fallacies Sway Senior Living Decisions?

Humans are susceptible to a phenomenon called sequential contrast effects, meaning that your feelings about something depend on what you saw just prior. It’s a logic fallacy that can impact the decisions you make in life, including which CCRC or other retirement facility you select. And for CCRC management, it’s important to understand how the order in which prospects visit facilities influences their final choice.

By |2023-08-04T19:55:37-04:00December 19th, 2016|
Go to Top